Adaptiv Personalized Learning
Saas Marketing Platform Prototype
Adaptiv Personalized Learning website is a comprehensive SaaS marketing platform designed to offer a holistic overview of a company's offerings. It aims to encourage potential users to engage with the platform for more information or to subscribe to a package. The high-fidelity prototype, including custom vector artwork, showcases the features and benefits of Adaptiv, enhancing its appeal to potential users.
Overview
UI Designer
Artwork Designer
Role
Duration
10 weeks
The high-fidelity prototype received positive feedback for its intuitive design and engaging visuals.
The custom vector artwork effectively communicated the platform’s features and benefits, making it easier for users to understand what Adaptiv offers.
Interactive elements and clear call-to-action buttons helped increase user engagement, leading to more inquiries and subscriptions.
Potential users found the platform appealing and user-friendly, contributing to higher interest and conversion rates.
Result
The process
Potential users often struggle to understand the full scope of what a SaaS platform offers, leading to lower engagement and subscription rates.
A need to present the platform’s features in an appealing and accessible way to attract and retain users.
Encouraging potential users to take the next step, whether it’s reaching out for more information or subscribing to a package.
Challenge
Conducted market research to understand the needs and preferences of potential users.
Designed a high-fidelity prototype of the Adaptiv SaaS marketing platform, focusing on clarity, ease of use, and visual appeal.
Developed custom vector artwork to visually represent the company’s offerings and key features, making the platform more engaging.
Created interactive elements within the prototype to guide users through the platform’s offerings, encouraging them to explore and learn more.
Included clear call-to-action buttons to prompt users to get in touch for more information or subscribe to a package.
Action
The Prototype
The Adaptiv Personalized Learning SaaS platform prototype is a high-fidelity, interactive design showcasing a clean, user-friendly interface tailored to the needs of potential users. It features intuitive navigation, custom vector artwork, and engaging interactive elements that guide users through the platform's offerings. The prototype demonstrates key features, such as subscription options, designed to enhance user engagement and encourage conversions.
Built with attention to detail and user-centric principles, the prototype effectively communicates the value and usability of Adaptiv’s offerings.
Branding
The branding and design variables for the Adaptiv Personalised Learning platform were thoughtfully developed to create a cohesive and professional identity. The colour palette blends calming blues with vibrant accent tones, such as red and green, to convey trustworthiness while encouraging user action. Typography was carefully selected for clarity and readability, with the Roboto font family providing a modern and clean aesthetic that complements the overall design.
Custom navigation bars, input boxes, and buttons were designed with consistent styling to ensure a seamless and intuitive user experience.
The logos and iconography align closely with the platform’s mission to deliver a polished, user-centred interface while maintaining strong brand recognition. Together, these elements form a visually unified and functional design system that enhances usability and reinforces the platform’s identity.
